As Dilwale Dulhania Le Jayenge (DDLJ) turned 25 on Tuesday, Twitter India launched a special emoji to honour the silver jubilee of the Bollywood film. The emoji is of a cowbell, which became a token of the protagonists’ romance in the storyline of the film.
Twitter also announced that as a special surprise for fans, YRF will be hosting a DDLJ watchparty on October 20 at 7pm IST #OnlyOnTwitter giving people a chance to relive their favourite love story, all over again.
The newly released emoji looks like the giant bell that the actress Kajol purchases while on her trip to Switzerland with Shahrukh Khan. It has a giant golden coloured bell with a brown belt on top that is adorned with Re, Green and Yellow embellishments on the sides.
Twitter India in a statement said that the leading actors of from the movie which includes Shah Rukh Khan and Kajol sent out a Tweet using this DDLJ emoji, which can be activated by using the hashtags #DDLJ, #DDLJ25, #25YearsOfDDLJ and #DilwaleDulhaniaLeJayenge. The actors have also changed their names on their respective Twitter handles to Raj Malhotra and Simran to mark the movie’s silver jubilee celebrations.
