Automobile National Regional

Week-long expedition for Tata club members flagged off from Chandigarh

Members of SOUL Club, an exclusive and premium club of Tata Motors Passenger Vehicles Limited, were flagged off today at Chandigarh for a week-long expedition to Spiti Valley, Himachal Valley.

The event was flagged off by Himanshu Bassi, Regional Manager, Sales and Marketing, Tata Motors Passenger Vehicles limited, and Neeraj Verma, Regional Customer Care Manager, Tata Motors Passenger Vehicles limited on June 25.

Throwing light on the event, Bassi said, “SOUL is an Exclusive and Premium club for Harrier & Safari customers of Tata Motors Passenger Vehicles limited. Fuelling the adventurous side of people, Tata Motors has planned to organise a number of such events to exotic destinations through curated Iconic Drives offered throughout the year across the country. The club members get an opportunity to discover their adventurous spirit and get away to unexplored destinations in the company of like-minded individuals and their family.”SOUL members will cover more than 1,200 kms and the follow the route from Chandigarh, Manali, Chandratal, Kaza, Tabo/Nako, Sangla, Thanedhar and then back to Chandigarh on July 3.

“The premier Iconic Himalayan Drive is headed to Spiti Valley, Himachal Pradesh, which is the first of many drives planned for this financial year. In this scorching heat, our customers will get the opportunity to visit picturesque destinations like Rohtang Pass, Chandratal Lake, Kunzum Pass at 14,931 ft, Komic- the highest motor-able village, Tabo Monastery (oldest operating monastery in India), Chitkul (India’s last village), Thanedhar (fruit orchard of India) and more,” said Mr. Neeraj Verma.“Along with the scenic drive, we have other events planned such as karaoke nights, bonfires, visit to local villages to discover and engage with the local culture and more throughout the drive,” he added.