Amazon’s Alexa virtual assistant has added actor Amitabh Bachchan as its first celebrity voice experience in India which will be available next year. Users can simply say “Alexa, say hello to Amitabh Bachchan” on their Echo device, Fire TV, Amazon shopping app (Android) and other Alexa-enabled devices.
“Technology has always given me an opportunity to adapt to new forms. Be it in movies, TV shows, podcasts and now, I am excited to create this voice experience in partnership with Amazon and Alexa. With voice technology, we are building something to engage more effectively with my audience and well-wishers,” said the actor.
Amazon said that the Alexa team will work closely with Bachchan to capture his voice and the company promised to deliver a unique experience to customers. Users can ask Alexa’s Bachchan to tell jokes, weather, shayaris, motivational quotes, advice, and much more.
While Bachchan is the first celebrity to lend his voice for Alexa, Amazon has tied up with Samuel L Jackson for something similar. Alexa users can get updates on weather, play your favourite music, tell jokes, and more in Jackson’s voice. This update comes shortly after Amazon added support for printer that allows users to connect Alexa with their smart printers and take out prints using voice commands.
